Start with the TAM
The agreed ideal customer profile determines which companies belong in the research. We define the market and the information your team needs.
Agree the sources
We agree what data to use and what it should cover before gathering information. We cannot promise perfect data or complete coverage of every company change.
Organise the results
Useful company and contact information is organised in your CRM according to the agreed plan. We set ownership and update responsibilities with your team.